The Forestry Forum

Sponsor News => LogRite Tools and Rite Leg Co => Topic started by: Tam-i-am on November 29, 2014, 01:53:36 PM

Title: New Logo
Post by: Tam-i-am on November 29, 2014, 01:53:36 PM
Well we are excited about the number of calls and emails about our legs.  We have decided to brand them and have a web page all their own.
Jeff is going to help me build a new website hopefully this week.  He has already made two logos for our new brand.

Check them out and let me know which you like better.  The size is no indication of which we like better more of a problem with me knowing how to use photoshop.


 (https://forestryforum.com/gallery/albums/userpics/10001/ritelegco.jpg)
or

(https://forestryforum.com/gallery/albums/userpics/11461/legleg.jpg)
Title: Re: New Logo
Post by: beenthere on November 29, 2014, 04:06:46 PM
The feminine "leg" one will get one's attention the quickest, IMO.  8)
Title: Re: New Logo
Post by: clww on November 29, 2014, 05:43:15 PM
I like the upper one (topest?) better.
Title: Re: New Logo
Post by: Ljohnsaw on November 29, 2014, 06:36:58 PM
I like the first one (assuming your product is table legs ;))  Curious as to why you spell it that way.
Title: Re: New Logo
Post by: Dave Shepard on November 29, 2014, 07:12:36 PM
Shouldn't they be called LegRites, not Rite Legs?
Title: Re: New Logo
Post by: DR Buck on November 29, 2014, 07:15:53 PM
I like the top one.   Although the bottom is kind of funny, my first thought was "Topless Bar".    8)      I can't help it, it's the sailor instinct coming out.     ;D


   
Title: Re: New Logo
Post by: Kitty on November 29, 2014, 07:19:22 PM
I like the top one...I see strength and clean lines being represented well.
:)
Title: Re: New Logo
Post by: thecfarm on November 29, 2014, 07:43:40 PM
The first one for me.
Title: Re: New Logo
Post by: Seaman on November 29, 2014, 08:57:31 PM
Top one for sure.
Title: Re: New Logo
Post by: Magicman on November 29, 2014, 08:59:56 PM
The top because it shows your product.  You are marketing a topless product intended for the customer to top, but I do not see that it is or will be "always topless".
Title: Re: New Logo
Post by: John Mc on November 30, 2014, 11:04:48 AM
I agree with the sentiments already expressed: the upper one shows the lines of your product much better. The lower one does evoke more a topless bar.

The "Topless" bit is a clever tag line, but not something that needs to be in the logo. It might turn some people off, but the absence of it certainly would not offend anyone. Also, it's at least possible you'd sell some with tops at some point. I'd be inclined to drop the "Always Topless" from the logo, and perhaps substitute "A Logrite Company" or "A Division of LogRite", to capitalize on the name recognition and quality reputation you already have.
Title: Re: New Logo
Post by: scsmith42 on November 30, 2014, 04:08:20 PM
I wonder what it would look like if you substituted the "leg" in the second one for the horizontal brace in the first one?
Title: Re: New Logo
Post by: Wallys World on November 30, 2014, 07:21:19 PM
I agree with John Mc. Go with your reputation you already have. LogRite equals quality, play that end of it up.
Title: Re: New Logo
Post by: davidlarson on November 30, 2014, 11:34:55 PM
I think if you look closely, you will see that the picture of a Rite Leg actually represents a normal female human left leg.   Probably not a good idea to ask how I am familiar with the details  of right-left anatomy of female legs.
David L. 
Title: Re: New Logo
Post by: Ljohnsaw on December 01, 2014, 12:50:17 AM
Quote from: davidlarson on November 30, 2014, 11:34:55 PM
I think if you look closely, you will see that the picture of a Rite Leg actually represents a normal female human left leg.   Probably not a good idea to ask how I am familiar with the details  of right-left anatomy of female legs.
David L.

I noticed that as well...
Title: Re: New Logo
Post by: Tam-i-am on December 01, 2014, 07:41:52 AM
Thanks for the comments.

We thought the Right leg was clever as in correct or right side.  Then we chose to use Rite only as a connection to Logrite for the time that it would be connected to Logrite.  It took along time to come up with a name with leg in it that wouldn't bring you to a website you don't want customers to get to accidentally. ;)  We had played with just legs, bare legs etc.

As for logos I don't think they need to show what you do, for example Stihl, IBM, Xerox their name is their logo.  Then you have the Nike swish, or  all the logos for cars.  Most logos tell you nothing about what the company does.  And for a while now including a tag line into your logo is popular.  At least this is the info different marketing people have conveyed to us.  So we tried to come up with something that met those criteria.
Title: Re: New Logo
Post by: Carson-saws on May 09, 2016, 06:46:17 PM
Did they get that idea from "Christmas Story" lamp?
Title: Re: New Logo
Post by: Tam-i-am on May 11, 2016, 08:04:16 PM
I just know how we came up with the name.  Then we asked Jeff to come up with a logo.
I don't know what inspiration he had when he came up with it.
Title: Re: New Logo
Post by: Logger RK on May 11, 2016, 10:15:50 PM
Second one caught my eye  :o